At only 20-years-old, what hasn’t Oliver Heldens done? He can check off: starting his own radio show, playing the Main Stage at Ultra Miami, throwing his own pool party, touring internationally, and hitting the #1 UK Single. Despite his impressive resume, Oliver Heldens decides to push his career even further with the start of his own record label – aptly titled Heldeep Records.

Just like his radio show, Heldeep Records will be a platform for young producers, like 16-year-old future house talent Curbi who Oliver has endorsed, to release their music with the approval of one of house music’s most exciting talents. With the man who has released records on Musical Freedom, FFRR, Spinnin’, and more of the world’s best behind these records, Heldeep Records will be a place that those wanting to know what is going to be cool next will want to watch.

The first release on the imprint will be from the mysterious HI-LO that Oliver Heldens has also revealed to be his side alias. The song is called ‘Renegade Mastah’ – an ode to Wildchild’s UK heavy-hitter. The single provides another example of HI-LO’s audible demeanor, which is one of clashing percussion, lacerating bass, and eerie synths all working hauntingly harmoniously. ‘Renegade Mastah’ will see its release on July 20th, and be sure to look out for more releases on Heldeep Records.

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